
Search Engine Optimization A to Z
When those of us in
search marketing talk and write about link building, we tend to use terms that
we think are very commonly understood. We bandy around phrases like "CTR
on page 1 of the SERPs is better than on page 2" and "god help me if
my content gets deindexed."
However, for the new
guys and gals out there (and that includes people who are both learning about
building links and clients who seek link...